Don’t let statistics fool you. Using the usual measurements, Subaru should be little more than an “also ran” in the vehicle market. It counts for a small percentage of the US market and the model selection is limited. For many years, you would find Subaru vehicles in the northern states, but very few elsewhere. With this being the case, why is it that the new Subaru near Naperville has been given more endorsements by independent reviewers than just about any other vehicle manufacturer? Even when put up against expensive European brands, Subaru quality, and safety, as well as comfort and reliability, puts it at the head of the pack.
A new Subaru holds its value better than other vehicles. The IIHS (Insurance Institute for Highway Safety) has granted every vehicle in the product range its “Top Safety Pick.” No other vehicle manufacturer can make this claim.
New Subaru’s are Great Sellers
New Subaru dealers cannot keep up with the demand. The company continues to break sales records. Sales for the current model year are up over 25 percent compared to last year.
To reach this point, Subaru maintains a strict focus on that which it does best. Subaru focuses on what the market wants. Features like full-time all-wheel drive and on-road and off-road capability are the mainstays of the product range. By focusing on customer’s wants and needs, Subaru has developed very loyal customers.
Of all the cars available in the US market, the compact Impreza is one of the fastest sellers. The Impreza is available in both sedan and hatchback versions. Young families and first-time buyers line up for it. These buyers are impressed with its impressive fuel economy, roomier interior, and great styling.
To keep pace with ever-increasing demand, Subaru continues to invest in its US manufacturing facility.
If you are looking for a new Subaru, you are invited to visit Hawk Subaru near Naperville.
